Situated in the middle of Wales, Powys is now the largest principal area in Wales. A mountainous region, most of the population live in small villages and towns throughout the county. Plenty of toy shops however are spread throughout the region, and shoppers are likely to find most toys or games that they are looking for.
Newtown is the largest town, and is built on both sides of the river Severn which flows through the centre. The usual mix of multiple retailers is supplemented by a good mix of independent retailers including some games and toy shops.