Winchester's pedestrianised streets, scenic location and accreditation by the Home Office as a "safe shopping destination" make this city a great place to hunt down a bargain. Toy shoppers are particularly well catered for - because in addition to the usual High Street chains, this city also proudly boasts a great selection of niche, specialist and independent toy shops too.
The Brooks Shopping Centre is home to Childhood's Dream as well as Argos and other 'big name' chain stores. Move off the beaten track and you will be rewarded with some of Winchester's great independent shops like The Toy Cupboard which is a family-owned shop in the heart of the city.