An iconic British brand, Silver Cross prams, pushchairs and buggies have been a part of the infant and toddler transport market since 1877. Taking their name from Silver Cross Street in Leeds, where William Wilson started his perambulator business, the company has grown and matured into a global business.
With a huge reputation as producing the finest prams in the world, The Queen chose a Silver Cross pram for Prince Charles in 1948, and the royalty connection was continued when Princess Anne was presented with a Silver Cross pram for the birth of Peter Philips in 1977, their centenary year.
Although understandably the sales of traditional coach built prams has fallen, Silver Cross pushchairs and buggies are still a symbol of good quality and design, as well as excellent value for money. Not content with just providing wheeled goods, Silver Cross also sell a range of car seats and nursery equipment.
Dolls prams are a little girl’s favourite plaything, and Silver Cross still make the most beautiful small versions of their steel bodied prams. Smaller dolls versions of their other prams and pushchairs are licensed to be made elsewhere, but the high quality remains, and the name Silver Cross is now even used on a range of superb traditional rocking horses.
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